Biography
In his 40 years of experience in the entertainment industry, the California-native has amassed a resume that includes artist management, concert and tour promotion, television, video and film production and entertainment marketing. Oswald's entrée into the world of entertainment came through producing festivals and live events. As his company grew, so did the scale of the events. The massive Rockfest at Texas Motor Speedway in 1997 starred Bush, No Doubt, Counting Crows, Wallflowers, Goo Goo Dolls, Matchbox 20, Jewel and others. Over 340,000 people gathered for the history-making event, which ranks in the Top 10 at #9 for attendance of all live concert events in world history and aired simultaneously on MTV and VH1 worldwide.[1]
Currently in National Syndication is the Oswald created hit TV series, THE SONG Recorded Live @ TGL Farms, starring artists including CeeLo Green, Rick Springfield, Don McLean and many more profiling some of the biggest hits in the history of contemporary music.[2]
A sampling of Oswald's TV and film productions include: The Dale Earnhardt Tribute Concert at The Daytona International Speedway in 2002, airing as a prime time special on the FOX Television Network[3]; the Opening Ceremonies of the legendary Goodwill Games - which aired live from New York City in the U.S. and around the world in over 120 countries; The 8th of November - A True Story of Pain & Honor documentary with Big & Rich; the critically-acclaimed television series, Music in High Places[4], featuring artists from Alanis Morissette to Boyz 2 Men, which aired on MTV, DirectTV and Showtime; A Holiday Homecoming, starring Jewel, airing Christmas Day 2016 on CBS[5]; and the wildly-popular multi season, Gone Country, reality show starring John Rich on CMT. His extensive slate of shows have aired on virtually all music channels and top broadcast and cable networks. His film and video production work has been nominated and won awards from the likes of the Academy of Country Music, Country Music Association, Country Music Television and Recording Academy (Grammy's). He was awarded the Country Music Associations' Founding Presidents Award for Excellence in 1998.
In 2003, collaborating with Big & Rich, Gretchen Wilson & others, Oswald was instrumental in launching the Muzik Mafia, a collective of unknown and under appreciated artists who went on to redefine and expand the boundaries of country music as we know it today. Current OEG artist management clients include critically-acclaimed and award-winning country duo Big & Rich and Julio Iglesias Jr., singer songwriter worldwide pop star and actor. Oswald also created, developed and produced the record setting two year 100 city Alabama American Farewell Tour[6], the final tour of the legendary country super group Alabama.
His innovative, integrated marketing campaigns have resulted in partnerships with key clients such as Chevrolet, Mars Candy, General Motors, Proctor and Gamble, Ally Bank, Microsoft, Anheuser-Busch, Blockbuster Video, Crown Royal, Miller Brewing Company and many others
In addition to his work in the entertainment space, Oswald co-founded a hospitality and resort company and turned the former estate of country music great Barbara Mandrell into one of Nashville's top new visitor destinations - the critically acclaimed Fontanel featuring The Chevrolet Woods Amphitheatre and Nashville's top rated hotel The Inn at Fontanel. In July of 2011, he opened his second major resort, The Deadwood Mountain Grand Casino - Resort - Hotel and Event Center in Deadwood, SD.
"I love the variety of what I get to do every day, especially when it comes to artist management and television production, I'm blessed to work with the best of the best. When you think about the impact that these extraordinary artists have made on people around the world not only for their ground breaking musical contributions but for their incredible humanitarian efforts it's easy to understand why I love my work. The goal every minute of every day is to inspire, entertain and connect people in their daily lives. The common denominator in everything we do, is developing a team of dedicated individuals who share the goal of not only elevating the project they work on but the community they live in and serve."[7]
