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Anna Higgs is a creative leader working with the most exceptional storytellers to connect their work with audiences in myriad ways, along with a dedication to inclusion and equity at the highest strategic and operational levels across the broadest spectrum of our creative industries.
Anna is an independent producer, consultant and Q&A host. Because side hustles are all the rage, Anna is also a columnist for Creative Review, specialising in career coaching, workplace culture and career growth advice for creatives with the 'Ask Anna' monthly feature.
Former Managing Director of Casarotto Ramsay & Associates, Anna led a team of agents and executives who work with the most exceptional talent across film, theatre, TV and new media. Founded in 1989 and based in London, the fiercely independent global agency has an illustrious history, and represents many of the world's best-known writers, directors, playwrights, theatre creatives, literary properties and heads of department.
Prior to joining Casarotto Ramsay & Associates, Anna was Director of Entertainment Partnerships at Meta, and before that Creative Director at global culture channel NOWNESS, bringing the best emerging and established filmmakers together with bold audience strategies. During her time there, she developed, commissioned, produced and distributed dozens of series, hundreds of single films and curated thousands of acquired short films. She also spearheaded a move to 50/50 gender balanced commissioning across all editorial and branded work, as well as a strategic company restructure that led to a successful merger with China's Modern Media and Dazed Media Group.
Before NOWNESS, she was a commissioner and Head of Digital at Film4, leading cinematic innovation with projects including Ben Wheatley's A Field in England, Iain Forsyth and Jane Pollard's 20,000 Days on Earth, Ken Loach's The Spirit of '45 and Lenny Abrahamson's Frank. This move built on a strong track record as an independent producer working across film, TV and digital projects.
Anna's work has seen her named as one Creative Review's 'Creative Leaders 50', alongside the likes of Felix Barret, Gorillaz and Maria Balshaw. In 2012 she was selected as one of the inaugural Time Out 'Culture 100', a celebration of the "innovators, visionaries and pioneers behind what's now and what's next. A search for the most original and influential people in the UK creative and media industries" alongside creative innovators such as Danny Boyle, Stella McCartney, Grayson Perry, Jonathan Ive, Zadie Smith, Thomas Heatherwick and Alan Rusbridger.
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