بیوگرافی
I began my career in the early 2000s, primarily creating music videos and collaborating closely with Tips Films. Throughout my journey, I launched artists such as Jazzy B and Atif Aslam, and worked with notable names like Mika Singh, Daler Mehndi, and Stereo Nation. I also introduced several models and actresses, including Priyanka Chopra, Amrita Rao, Urvashi Sharma, and Tanushree Dutta. To date, I have directed over 300 music videos, including some film songs and promotional trailers.
In the film industry, I served as an Associate Director on projects like Ishq Vishk and Fida. I contributed to the creative aspects of Race 1 and assisted in designing the action sequences alongside the Action Director. Additionally, I filmed the iconic romantic song "Pehli Nazar Mein."
Later, I directed my own feature film, PRINCE, produced by Tips. The movie starred Vivek Oberoi and three new actresses. It marked Vivek Oberoi’s best opening to date, and combined with the music, achieved decent results.
Following this, I took a break from directing to focus on producing. I developed and produced television content, beginning with a unique debate show in India titled The Outsider, hosted by Tim Sebastian (formerly of BBC's Hard Talk and Doha Debates). This was India's first show to air globally on Bloomberg. Subsequently, I created and produced Mission Sapne for Colors, featuring top Bollywood actors like Salman Khan, Varun Dhawan, and Ranbir Kapoor portraying everyday professions such as barbers, coolies, and vada pav sellers to assist those in need. I also produced other shows and events, including The Shree Shakti Awards, which honored women achievers.
During this period, I directed numerous advertisements for brands such as JBL and Mahindra.
About two years ago, I returned to directing and writing, dedicating significant time to script development. Recently, I worked as the Creative Director on the film TOTAL DHAMAAL, one of the highest-grossing releases of 2019.
