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In Spain, he spent 14 years working as an editor and TV producer on programs such as "Todo va bien," "Lo sabe, no lo sabe," "Hermano Mayor," and "Otra Movida." He directed commercials for brands including Adidas/Real Madrid, Samsung, El Pozo, and Microsoft, and produced music projects for artists like Iván Ferreiro, Rozalén, Archive, Alba Messa, and Fredi Leis. His skills also encompass creating graphic campaigns for fiction with production companies such as Big Bang Media, Plural, La Competencia, Señor Mono, and Dopamine, as well as developing fiction formats for several of them.
As a fiction director, he started by making short films, including "Time after time," which earned more than 30 awards for best direction, best comedy, and best screenplay.
Four years ago, he relocated to Mexico to produce and direct the series "Ave María," which he co-created. After the project was interrupted by the pandemic, he joined Dopamine as a Creative Director, working on development projects and productions like "Búnker," nominated for an International Emmy Award for Best Comedy in 2022. Currently, he remains a Creative Director and has contributed to directing the Mexican adaptation of Superstore, titled "Supertitlán" (2022), as well as the series "Cóyotl" (2024) for HBO Max LATAM and "Reina Roja" (2024) for Amazon Prime Video Spain, where he also directed the audiovisual content for their marketing campaigns.
