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Bill Crooks is the President and CEO of 360 Entertainment Group, a California based production and artist management company. He has been creating entertainment based television and video content since 1978. Specializing in multi-camera directing and producing, he regularly works with some of the top names in music and comedy. These have included Christina Aguilera, Avril Lavigne, Robin Williams, Britney Spears, Martin Lawrence, Sarah Mclachlan, Nicki Minaj, Lady Gaga, and many others.
He has created programming for nearly every major network, including HBO, NBC, ABC, CBS, Fox, PBS, Discovery Networks, and several others. These have included entertainment specials, award shows, documentaries, travel shows, and news programming. He has also directed numerous DVDs for top entertainers.
In addition to his role as director and producer, Bill has spent over three decades as a production executive on the West Coast.
