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Kevin Coupe is a writer specializing in creating unique portraits of "Main Street"-type businesses in the U.S. and around the world, focusing on the unique dynamic that exists between retailers, manufacturers and consumers. Working in print, video and online, Kevin captures the special relationship between shopkeeper and shopper, especially in a technological society in which the rules and roles are constantly changing. And, as a speaker on these same subjects, Kevin has enlightened and entertained audiences around the globe.
Currently, he is the founder and "Content Guy" of MorningNewsBeat.com, a daily news and information site for retailers and manufacturers that features "Retail News with a Point of View," reaching thousands of people and businesses each day.
In addition to currently writing for a number of media outlets, Kevin also operates his own independent web content/video production/freelance writing/marketing consulting company, Coupe Communications. Among his recent clients: GE Capital Commercial Finance, Philips Media, Stew Leonard's, Diamond-Friedman/Japan, Kraft Foods and OnSafari.com.
Kevin makes presentations to a variety of business groups, including the Food Marketing Institute, CIES World Food Business Summit, The Distribution Economics Institute of Japan, National Grocers Association, National Frozen Food Association, the Western Association of Food Chains, and numerous state and private organizations. Kevin also makes sales presentations to major distributor and suppliers, including Hy-Vee and Bunzl Distribution.
He is a frequent guest lecturer at colleges that include Michigan State University, St. Joseph's University, Cornell University, and Portland State University.
In charge of all editorial content for IdeaBeat.com, Kevin was responsible for all the editorial content on a web site designed to create a virtual community for retailers and manufacturers, focusing on what he called "big ideas for thought leaders." Kevin covered breaking news and events, wrote opinion columns, delivered radio commentaries and wrote and produced online video presentations -- together accounting for more than a quarter-million words in an average year.
Formerly Editorial Director of Retail Insights, Kevin coordinated all programming and served as Producer/Writer/On-Camera Reporter for an internationally distributed, video magazine-style business program.
He has been a political and government reporter; a newspaper and magazine feature writer; and a publicist handling accounts such as The New Yorker, Cable News Network, and the Public Broadcasting System.
Kevin was once a bodyguard for Farrah Fawcett; acted in a major motion picture; and even wrote a segment of the French animated television series, "Barnyard Commandos." He recently completed his first marathon, and makes a mean seafood risotto.
He lives with his family in Connecticut.
