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Andrew S.T. Gregg is a commercial film director based in Asia and working worldwide. His route to directing was an unconventional one. He competed in art competitions across Canada, studied psychology, mastered Mandarin, fronted a trip hop band, and performed in theatre and film before moving behind the camera.
That range defines his work. Having trained alongside actors and coaches with Hollywood pedigrees, Gregg directs with a sharp sensitivity to performance and a clear instinct for how to frame the people at the centre of a film. He began as an assistant director and executive producer working with some of the most in-demand directors in the world in China, building relationships with leading cinematographers, editors, and post houses worldwide before stepping up to direct in his own right.
He is a versatile filmmaker whose work has been recognized across advertising, documentary, and drama categories alike. His commercial work spans many of the world’s most recognized brands, including BMW, Porsche, Volkswagen, Honda, Toyota, Cadillac, Citroën, Peugeot, TSMC, Garmin, Glenlivet, Tiger Beer, Yamaha, Levi’s, Adidas, Philips, Johnson & Johnson, and Shangri-La. His films for Gogoro and the Volkswagen Beetle have both won industry awards, and he directed Taiwan Tourism’s "Waves of Wonder" campaign. From his base in Taiwan, he continues to direct for international and regional clients.
