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Rhonda Shear has continuously defied expectations, starting as a New Orleans beauty queen and politician, then transitioning to Hollywood as an actress, touring as a professional stand-up comedian, becoming the powerhouse behind a leading intimate apparel brand, creating the hit infomercial The Ahh Bra, and authoring her first book, Up All Night. Through hard work and sharp wit, Rhonda has evolved into the inspiring, successful woman she is today.
With extensive experience on numerous TV shows and films, professional modeling, hosting over 450 episodes of USA: Up All Night, and performing stand-up comedy, Rhonda mastered the art of costuming, accentuating assets, and captivating global audiences. She now enjoys sharing that expertise, encouraging women to find confidence and happiness beyond their lingerie. Through Shear Enterprises, LLC, Rhonda designs apparel and intimates for women of all shapes and sizes, emphasizing comfort, vibrant colors, and innovative solutions. Explore her Film/TV credits HERE!
Rhonda’s empowering design philosophy has propelled the award-winning Rhonda Shear brand to major success on shopping channels, online retailers, and stores worldwide. Offering sizes XS to 3X, a wide range of colors, and flattering, solution-driven styles, she designs for her own evolving body and listens closely to feedback from millions of customers around the globe.
She launched her line and Shear Enterprises, LLC in 2003 after reuniting with her childhood sweetheart, Van Fagan, after 26 years apart. While she pursued Hollywood stardom, Van sharpened his business skills, and their reunion sparked a powerful partnership that built a thriving intimate apparel empire. Since then, Rhonda, Van, and their talented team have earned numerous prestigious honors, including Ernst & Young’s Entrepreneur of the Year: FL, Enterprising Woman of the Year, TB Business Journal’s Business Woman of the Year, INC 5000 Fastest Growing Companies, Best Product Award at HSN, ERA Moxie Awards, WPO’s 3rd Fastest Woman-Owned Business, and many more. Designing her line remains one of Rhonda Shear’s many creative outlets.
In her book Up All Night, Rhonda shares the stories, insights, and challenges she faced on her path to success. Drawing on her diverse life experiences, she finds inspiration for every new endeavor. Rhonda has helped launch celebrity lines, pitched TV shows, created signature fragrances, authored a book, maintained her comedy career, and successfully marketed her own products worldwide. While that’s impressive enough, Rhonda shows no signs of slowing down. Recently, she debuted a Facebook Live show from home called Rhonda Shear’s -Social Distance- Social Hour, featuring new guests weekly.
Beyond her business achievements, Rhonda is a dedicated philanthropist. She hosts charity events, serves on boards, speaks publicly, and donates time and resources annually to numerous causes. Some of her favorites include SPCA, Pawlicious Pets, American Cancer Society: Making Strides, AHA Go Red for Women, PACE for Girls, CM Ovarian Cancer Society, Bill Edwards Foundation for the Arts, St. Jude Children’s Research Hospital, Johns Hopkins All Children’s Hospital, Tampa Bay Fashion Week, My Fairy Godfathers, and many others. During the early 2020 PPE shortage, Rhonda manufactured and donated thousands of masks to hospitals, clinics, first responders, and nursing homes across Tampa Bay.
Now residing in St. Petersburg, FL with Van and her five beloved rescue dogs (Sweetie, Lexie, Girlie Girl, Honey Baby, and Molly), Rhonda remains a New Orleans girl at heart—Go Saints!—while also supporting Tampa Bay’s sports teams and local businesses. Whenever possible, she and Van enjoy cruising aboard their party-ready yacht, Help Me Rhonda, or competing as chefs in the kitchen. Life with Rhonda Shear is never dull!
